Our Story

The Long and The Short of It was founded to help small and medium sized businesses communicate their story to their clients and customers.

Effective marketing doesn’t have to be expensive. Using great content, creative ideas and simple processes marketing can make a big impact without breaking the bank.

Not everyone can afford an in-house marketing team and consultants can often make things more complicated than they need to be.

Years of working in and with small businesses has taught us the importance of practical, results driven marketing that is both budget and user friendly.

This is what we offer our clients at The Long and The Short of It.

Our Storytellers

Creative and passionate marketing and storytelling professionals who are dedicated to innovation, brand development and imaginative communication with your audience.


Cara Stewart

Chief Storyteller

Fallon Roocke

Social Storytelling Specialist